Forbes Travel Guide offers world-class training in a variety of customizable formats that enhance service skills and inspire staff to elevate the guest experience.

Our certified, anonymous inspectors can visit your location any time to evaluate service and facility based on Forbes Travel Guide’s standards—or your brand's own standards.

Select the timing and frequency of our visits and receive timely inspection reports with detailed observations and photos to help you understand your organization's strengths and opportunities for improvement.

We also offer phone-based checks for reservation and customer service centers.

Your business has a unique personality, and you have a vision for the service culture you want to cultivate. We have 60 years' experience in service standards development and assessment.

Through a two-day, on-site consultation, we listen to your goals and then craft customized standards to help you meet them.

Forbes Travel Guide can also conduct incognito inspections to assess adherence to the standards.

Our highly experienced Executive Trainers are available to meet the full potential of your customized brand standards through engaging on-site training in full or multi-day increments.

OUR CORPORATE RETREAT CENTER

FTG's Center for Excellence in southwest France offers a one-of-a-kind corporate retreat experience. Located at Le Logis, a medieval estate surrounded by some of Cognac’s most prestigious vineyards and distilleries, the Center brings hospitality to life through meaningful learning sessions and purposeful team activities.

We rate nearly 2,000 hotels, restaurants and spas every year on the world’s most exacting service and facility standards. No one can buy a Star Rating and no fees are required; ratings can only be earned through our independent inspection process.

For properties that we elect to Star Rate, we offer the option of joining our Partnership program, which provides transparency into the Star Rating process and access to our exclusive Partner community. Partners receive valuable benefits including a complete list of FTG standards, a full report of their annual Rating inspection results, and policy privileges such as cycle selection and remedy periods.

Partners enjoy many other benefits, such as promotion through Forbes.com, forbestravelguide.com and our social media channels, including Instagram, where @forbestravelguide is the #1 independent luxury hospitality account.

Contact us to learn more about Partnership opportunities and Star Rating.

Astria™ connects Star-Rated hotels, restaurants, spas, and ocean cruise ships with a curated selection of verified suppliers who meet the rigorous standards of Forbes Travel Guide. Each supplier is thoroughly vetted to ensure they provide the highest quality products and services, helping to enhance the luxury guest experience.

Our platform simplifies your procurement process by offering direct access to trusted suppliers, carefully categorized across various categories such as Guest Room, F&B, Spa, and more. This organization allows you to easily find top-tier vendors that meet your specific needs and uphold your commitment to excellence.

Explore Astria™ today and discover our network of verified suppliers dedicated to supporting your property’s success and upholding the standards of luxury hospitality.